Part 2: Agentforce Revenue Management Advanced vs Growth vs. Billing – Which Path is Right for Your Business?
Now that we’ve covered why the shift from CPQ to Agentforce Revenue Management is happening in Part 1, let’s dive into the specifics. Understanding the differences between Agentforce Revenue Management Advanced, Billing , and Growth (RCG) is crucial for making the right investment decision for your business.
Agentforce Revenue Management Advanced (RCA): The Complete Quote-to-Contract Solution
What Makes RCA Different from CPQ
Native Platform Architecture
Unlike CPQ’s managed package approach, RCA is built directly on Salesforce’s Einstein 1 platform using standard objects. This architectural difference delivers:
- Better performance with large quotes and complex pricing
- Native AI integration with Einstein and Agentforce capabilities
- Modern Lightning UI that feels seamless with the rest of Salesforce
- API-first design enabling headless commerce and omnichannel experiences1
Flexible Product and Pricing Models
Here’s a game-changer: in RCA, a single product can support multiple pricing models without creating separate SKUs. Want to sell the same software as a one-time license, monthly subscription, or usage-based model? RCA handles it all within one product record.
Enhanced User Experience
RCA delivers a modern Lightning Web Component (LWC) based interface with features like:
- Excel-like grid for quote lines
- Drag-and-drop product configuration
- Real-time pricing visibility
- Guided Selling and recommendations.
Core RCA Capabilities
Product Catalog Management
- Centralized product database accessible across all sales channels
- Intuitive bundle creation and management
- Template-based product introduction for faster time-to-market.
Advanced Pricing Management
- Dynamic pricing procedures that adapt to different scenarios
- Complete pricing waterfall transparency
- Real-time discount guidance and approval routing.
Contract Lifecycle Management
- Built-in contract creation, redlining, and approval workflows
- Clause libraries and templates
- AI-assisted contract management
- No need for separate tools like DocuSign or Nintex.
Order Management & Fulfillment
- Dynamic Revenue Orchestrator (DRO) for complex fulfillment processes
- Ability to decompose commercial orders into technical fulfillment tasks
- Integration with downstream systems4
Simplified Asset Management
- Subscriptions become assets with a cleaner data model
- Ability to amend individual assets instead of entire contracts
- Complete historical tracking of all changes.
Agentforce Revenue Management Growth (RCG): Streamlined Essentials for Growing Businesses
Agentforce Revenue Management Growth is designed as a lightweight, cost-effective edition tailored for mid-market companies or organizations with less complex revenue processes. It delivers the fundamental capabilities needed to automate quoting, pricing, and order management on the Salesforce platform.
Key Features:
- Product Catalog & Price Management
- Configure, Price, Quote (CPQ) capabilities for streamlined quoting
- Order and Asset Lifecycle Management
This edition does not include advanced features like order decomposition and orchestration, contract lifecycle management, billing schedules, revenue management intelligence, or Salesforce’s AI-powered Agentforce. Its simpler feature set makes it ideal for businesses with standard sales models and relatively straightforward fulfillment and billing.
Agentforce Revenue Management Billing (RCB): The Financial Powerhouse
Agentforce Revenue Management Billing is where sophisticated billing happens. While RCA includes basic billing capabilities, RCB is designed for businesses with complex billing requirements and advanced financial operations.
Advanced Billing Capabilities
Flexible Billing Policies & Schedules
RCB supports any billing frequency you can imagine—monthly, quarterly, anniversary-based, milestone-driven, or completely custom schedules. The system handles complex scenarios like:
- Mid-cycle proration calculations
- Custom billing schedules that align with customer budget cycles
- Automated billing policy application based on customer attributes.
Usage-Based & Consumption Billing
This is where RCB really shines for modern business models:
- Digital wallets for prepaid services
- Rollover credits and usage grants
- Tiered pricing based on consumption
- Real-time usage monitoring and alerts.
Intelligent Invoice Management
- Automated grouping of multiple billing items into consolidated invoices
- Professional invoice presentation that matches customer processes
- Smart invoice preview and validation capabilities3
Automated Collections & Payment Processing
- AI-powered collection strategies based on customer history
- Automated follow-up for overdue accounts
- Multiple payment methods and gateway support
- Automated credit memo application.
Financial Accounting Integration
- Automatic journal entry generation for all billing transactions
- GL account mapping and multi-currency support
- Compliance with ASC 606 and IFRS 15 revenue recognition standards
- Real-time financial reporting and analytics.
RCG vs RCA vs. RCB: The Complete Feature Comparison
Based on the official Salesforce documentation, here’s what’s included in each license:
Feature Category | Agentforce Revenue Management Growth (RCG) | Agentforce Revenue Management Advanced (RCA) | Agentforce Revenue Management Billing (RCB) |
Product Catalog & Price Management | ✔️ | ✔️ | ✔️ (Basic Access) |
CPQ | ✔️ (Streamlined) | ✔️ (Enhanced, AI-Guided) | ⚠️ (Basic quoting only) |
Order and Asset Lifecycle Management | ✔️ | ✔️ | ✔️ |
Order Decomposition & Orchestration | ❌ | ✔️ | ⚠️ (Basic order processing) |
Contract Management | ❌ | ✔️ (Full Lifecycle) | ⚠️ (Basic contract billing) |
Billing Schedules | ❌ | ✔️ | ✔️ (Advanced) |
Revenue Management Intelligence | ❌ | ✔️ | ✔️ (Advanced Recognition) |
Agentforce for Revenue | ❌ | ✔️ | ❌ |
Usage-Based Billing | ❌ | ❌ | ✔️ (Full capabilities) |
Payment Processing | ⚠️ (Limited) | ⚠️ (Limited) | ✔️ (Full payment lifecycle) |
Collections Management | ❌ | ❌ | ✔️ (Automated, AI-Powered) |
Financial Accounting | ⚠️ (Basic GL Integration) | ⚠️ (Basic GL Integration) | ✔️ (Full Accounting Integration) |
Subscription Management | ✔️ | ✔️ | ✔️ (Full Lifecycle & Billing) |
Making the Right Choice for Your Business
- Choose Agentforce Revenue Management Growth if:
You want core quoting, pricing, and order management with a simple, efficient platform optimized for mid-market businesses with straightforward revenue models. - Choose Agentforce Revenue Management Advanced if:
You need a full quote-to-contract solution with advanced pricing, contracts, order orchestration, and AI-powered sales enhancements. - Add Agentforce Revenue Management Billing if:
Your organization requires complex, consumption-based billing, sophisticated payment processing, collections automation, and deep financial accounting integration.
The Decision Framework
- Small to Mid-Market Companies:
Agentforce Revenue Management Growth or optionally RCA alone may suffice if billing is straightforward and usage-based billing is limited. - Enterprise Organizations:
RCA + RCB is the comprehensive path for handling complex order, billing, and financial workflows at scale.
The Migration Path from CPQ
Don’t wait for CPQ to end-of-life. Companies that plan their migration now have significant advantages:
- More time for thorough requirements analysis
- Ability to clean up years of technical debt
- Opportunity to implement modern best practices
- Better negotiating position with implementation partners
The Bottom Line
Agentforce Revenue Management Growth, Advanced, and Billing together form a strategic suite designed to meet diverse revenue lifecycle needs, from streamlined quoting to sophisticated billing and financial recognition. Choosing the right edition or combination empowers your business to drive revenue efficiently, maintain compliance, and scale with agility.
This transition is more than replacing tools; it is an opportunity to transform your entire revenue operation for long-term competitive advantage.
Ready to start your Agentforce Revenue Management transformation? Our team of certified Agentforce Revenue Management experts has successfully guided dozens of companies through this transition. We offer comprehensive assessments, strategic planning, and full implementation services tailored to your specific needs. Contact us today for a free Agentforce Revenue Management readiness assessment and discover how we can help you transform your quote-to-cash process for the modern era.
Don’t wait for the CPQ end-of-life deadline. Contact us now to begin your strategic Agentforce Revenue Management journey.
References
- https://techtorch.io/insights/salesforce-revenue-cloud-advanced-rca-vs-salesforce-cpq/
- https://bluvium.com/salesforce-revenue-cloud-advanced-rca-faq-1/
- https://ppl-ai-file-upload.s3.amazonaws.com/web/direct-files/attachments/56078485/9c2c657e-28cc-4941-886d-353ac1dd0866/RCB.docx
- https://ppl-ai-file-upload.s3.amazonaws.com/web/direct-files/attachments/56078485/8225ef82-9d94-4ec5-96e3-8a6c9480e49f/Salesforce-Revenue-Cloud_-Blog.docx
- https://help.salesforce.com/s/articleView?id=ind.revenue_licenses_areas_and_features.htm&type=5
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- https://www.kicksaw.com/resources/salesforce-revenue-cloud-changes-product-comparisons-features-and-considerations
- https://help.salesforce.com/s/articleView?id=ind.revenue_lifecycle_management.htm&language=en_US&type=5
- https://www.gvmantra.com/2025/06/04/decision-tables-in-revenue-cloud/
- https://www.kelleyaustin.com/post/salesforce-revenue-cloud-vs-cpq-which-is-right-for-your-business
- https://bluvium.com/salesforce-revenue-cloud-advanced-rca-faq-series-final-edition/
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- https://www.salesforce.com/sales/revenue-lifecycle-management/
Jignesh Rathod is a seasoned Technical Architect with 16 years of experience, specializing in Salesforce and complex system integrations (Sales, Service, CRM, CPQ, and Billing). He excels at leading high-performance teams to deliver innovative software solutions across Manufacturing, Healthcare, and Telecommunications.
